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3038 Hennepin Ave Minneapolis, MN
612-822-4611
Cultivating Diversity in Fundraising

Cultivating Diversity in Fundraising

Hardcover

Series: AFP/Wiley Fund Development, Book 162

Business General

Publisher Price: $54.00

ISBN10: 047140361X
ISBN13: 9780471403616
Publisher: John Wiley & Sons
Published: Nov 8 2001
Pages: 312
Weight: 1.37
Height: 0.97 Width: 6.24 Depth: 9.28
Language: English
An important roadmap for fundraising in today's multiculturalcommunities

Raising money in today's diverse communities is a growing challengefor fundraisers and philanthropists, requiring thoughtfulstrategies, successful collaborations, and a respectfulunderstanding of people's differences.

In this groundbreaking new book, the author examines today's fourmajor ethnic groups-African American, Asian American, Hispanic/Latino, and Native American-in terms of their diversehistories, traditions, and motivations, and then applies thisinformation to the proven components of successful fundraising. Theresult is a timely and important look at how fundraisers can use anunderstanding of ethnic differences to create a vibrant andbalanced nonprofit center through both individual and collectiveefforts.

In clear, easy-to-understand language, Cultivating Diversity inFundraising answers the following critical questions:

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