Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Cruise Tourism & Innovation: Improving Passengers' Experiences and Safety

Cruise Tourism & Innovation: Improving Passengers' Experiences and Safety

Breitner, Michael H.
Groot, Ate De
Papathanassis, Alexis

Paperback

Business GeneralTransportation General

Currently unavailable to order

ISBN10: 3832536876
ISBN13: 9783832536879
Publisher: Logos Verlag Berlin
Published: Jun 9 2014
Pages: 278
Weight: 1.05
Height: 0.60 Width: 6.60 Depth: 9.40
Language: English
Innovation management is arguably essential for the profitability and growth sustainability of the cruise industry; as it is for most areas of business endeavour. Now, more than ever, the cruise sector is faced with significant challenges, including: safety and industry reputation in the aftermath of the Costa Concordia disaster, al larger competitive scope and diminishing profit margins. Given that innovation management can be perceived as a management attitude and cultural habit, fostering inspiration is just as relevant as delivering innovation methodologies and guidelines. On this basis, the aim of this combined conference proceedings is to provide a creativity impulse and to illustrate the breadth and potential of innovation management in the cruise sector. Sources on inspiration include: mobile information and communication technologies, multimedia, and the internet and focus on areas as diverse as safety, aesthetics, culture and professional education.

Also in

Business General

View All