Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The Connected Salesperson: Restoring the boulangerie smile in the omnichannel era

The Connected Salesperson: Restoring the boulangerie smile in the omnichannel era

Mahe, Benoit

Paperback

Business General

ISBN10: 198419111X
ISBN13: 9781984191113
Publisher: Createspace
Published: Apr 23 2018
Pages: 210
Weight: 0.63
Height: 0.44 Width: 5.98 Depth: 9.02
Language: English
Thanks to new technologies, retail has entered in the omnichannel era and faces a huge challenge: to personalize the relationship in store with the customer so that it becomes as efficient as in Internet, with the help of a connected salesperson, able to convey that humanity that screens lack. The salesperson's role is hence revalued: well trained, informed, reactive and charismatic... he is the central piece of the Customer experience, the brand's strategy and it's financial profitability. With the expertise of more than 4.000 coaching sessions delivered in 12 countries since 2009 with his team to retail professionals, Benoit Mahé explains in this book how a store manager or a sales manager should now interact with their teams, how they can enhance the talent of those new connected salesperson in the omnichannel strategy of the brand, so that they can marvel the client in store ... In a word: How to restore the French boulangerie smile in the omnichannel era.

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