Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Competitive intelligence for small businesses: Take the lead and avoid bad surprises with 7 practical and cost-effective strategies

Competitive intelligence for small businesses: Take the lead and avoid bad surprises with 7 practical and cost-effective strategies

Lahlou, Talal

Paperback

Business GeneralManagement

ISBN13: 9798648680616
Publisher: Independently Published
Published: May 26 2020
Pages: 98
Weight: 0.34
Height: 0.23 Width: 6.00 Depth: 9.00
Language: English
Major works on CI focus on expensive and complicated processes and techniques that cannot be relevant for a business of 5 people. To date theory focuses more on models than the implementation of models, and the analyses remain too complex for small businesses' managers.It is evident that the amount of literature available for this topic is still insufficient. The situation is moving but very slowly. CI for small businesses has to benefit from specific analyses. Theory is very poor in analysing specifically small businesses fitting competitive intelligence models. This book adopts multiple perspectives, amongst which sources of information, process of utilisation of this information, the link between information and the process, and a clear implementation process and model.The structure of this book will naturally emphasise on the practical aspects in a synthetic way, to allow managers implementing clear and structured steps to get quickly forward in their market.

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