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Competitive Business Management: A Global Perspective
Hardcover
Series: Routledge-Giappichelli Studies in Business and Management
ISBN13: 9781138342224
Publisher: Routledge
Published: Jul 9 2018
Pages: 210
Weight: 1.00
Height: 0.80 Width: 6.10 Depth: 9.40
Language: English
This book assesses competitive business management from a global perspective, examining business development policies linked to the profitability of global firms. It forces readers to actively think through the most fundamental policies developed by global firms in the current competitive landscape.
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