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Competition: Forms, Facts and Fiction

Competition: Forms, Facts and Fiction

Paperback

Business GeneralManagementMarketing

ISBN10: 1349128597
ISBN13: 9781349128594
Publisher: Springer Nature
Published: Jan 1 1993
Pages: 317
Weight: 0.93
Height: 0.74 Width: 5.50 Depth: 8.50
Language: English
The book is an iconoclastic overview of the art of analyzing industries and competition. The book examines the capabilities of several complex business tools such as decision analysis, accounting, and other 'MBA-science' disciplines, and translates them into commonsensical concepts such as competitive strengths, uncertainty, complexity and 'results'.

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Business General