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Collaborative Disruption: The Walmart and P&g Partnership That Changed Retail Forever

Collaborative Disruption: The Walmart and P&g Partnership That Changed Retail Forever

Hardcover

Business General

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ISBN10: 1954892187
ISBN13: 9781954892187
Publisher: Epic Books
Published: Nov 1 2024
Pages: 264
Weight: 1.10
Height: 0.87 Width: 6.06 Depth: 9.13
Language: English
Collaborative Disruption is an insider's account of the relationship between two of the most successful companies on the planet--Walmart and Procter & Gamble--and the transformative impact their collaborative strategy has had on their business for more than thirty years, particularly in the retail industry. Their innovative partnership produced what has come to be known as the one-company model, an approach that has fundamentally changed how suppliers and their retail customers interact with each other. Tom Muccio, who led the team at P&G that innovated this concept with Walmart, outlines how the two firms broke through silos, self-interest, short-termism, and suspiciousness to forge a mutually beneficial partnership focused on trust, shared information, and transparency. A masterclass in this model of collaboration that has been key to the success of several of the biggest companies around the world, Collaborative Disruption at its heart is a book about change management and vision.

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Muccio, Tom

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Business General