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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The China Brand Report: An overview of China's biggest and most valuable brands

The China Brand Report: An overview of China's biggest and most valuable brands

Paperback

Business General

ISBN10: 3640499956
ISBN13: 9783640499953
Publisher: Grin Verlag
Published: Jan 8 2010
Pages: 78
Weight: 0.25
Height: 0.19 Width: 5.83 Depth: 8.27
Language: English
Research Paper (undergraduate) from the year 2009 in the subject Business economics - Operations Research, grade: 1,3, Pforzheim University, language: English, abstract: China's influential brands are mostly unknown to the average western consumer. This might change soon, with the striving economy of China entering the economy of the West. This report gives an overview of China's biggest companies and their brands. A strongly recommended read for practitioners and academics alike who want to keep up with the current development in the Middle Kingdom.

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Business General