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The Changing Dynamics of International Business in Africa

The Changing Dynamics of International Business in Africa

Hardcover

Series: Aib Sub-Saharan Africa (Ssa)

Business GeneralEconomicsManagement

ISBN10: 1137516526
ISBN13: 9781137516527
Publisher: Springer Nature
Published: Jun 22 2015
Pages: 292
Weight: 1.13
Height: 0.75 Width: 5.50 Depth: 8.50
Language: English
The research papers and cases in The Changing Dynamics of International Business in Africa provide multi-disciplinary insights on the opportunities and challenges of doing business in Africa, as well as on the changing competitive dynamics in the region, as Western, BRIC and African multinationals intensify their fight for market dominance.

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Business General