Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Business Communication Essentials

Business Communication Essentials

Pereira, Dominick

Hardcover

Business General

ISBN10: 1635490553
ISBN13: 9781635490558
Publisher: Larsen & Keller Education
Published: Jun 8 2017
Pages: 321
Weight: 2.12
Height: 0.75 Width: 8.00 Depth: 10.88
Language: English
This book attempts to understand the multiple branches that fall under the discipline of business communication essentials and how such concepts have practical applications. Business communication is the language that is practiced by employees, the administration and management in order to fulfill organizational goals and bring profits to the company. It incorporates topics like customer behavior, brand management, reputation management, marketing, advertisement, event management, and public relations, etc. This text is compiled in such a manner, that it will provide in-depth knowledge about the theory and practice of business communication essentials. Coherent flow of topics, student-friendly language and extensive use of examples make this textbook an invaluable source of knowledge. As this field is emerging at a rapid pace, the contents of this book will help the readers understand the modern concepts and applications of the subject.

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