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Business Acumen for Strategic Communicators: A Primer
Paperback
ISBN13: 9781838676629
Publisher: Emerald Pub Ltd
Published: Mar 1 2021
Pages: 336
Weight: 1.80
Height: 1.20 Width: 6.10 Depth: 9.30
Language: English
Business Acumen for Strategic Communicators is the book for you. Offering a critical primer for the world of business, Ragas and Culp equip you with the must-have business know-how needed to understand everything from the language and thinking of C-suites and boardrooms, to organizational agility, business models, rules and regulations, the money and the numbers, and even how to read financial statements and reports.
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