Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Businesspeople Don't Like to Read, We Scan: A Quick, Strategic Guide for Effective Business Writing

Businesspeople Don't Like to Read, We Scan: A Quick, Strategic Guide for Effective Business Writing

Golzari, Al

Paperback

Series: Speaking and Writing, Book 2

Business General

ISBN10: 0578729695
ISBN13: 9780578729695
Publisher: Lightning Source Inc
Published: Jul 15 2020
Pages: 122
Weight: 0.28
Height: 0.26 Width: 5.00 Depth: 8.00
Language: English
This is Book 2 of my Speaking and Writing series, and a companion to: It's Called Presenting, Not Talking Out Loud. A Quick, Strategic Guide for Effective Presentations. Business writing is different than almost every other type of writing for one main reason: Business writing is about results, ultimately.In other words, where other types of writing may take you on a journey of some kind...some wonderful, mystical journey, business writing doesn't have much appetite for the journey.We believe in the destination. Give us the destination and if we want to know any parts of the journey, we will ask.It really does boil down to the above. Business professionals and executives are too busy to bother with details (at least at first). They need the bottom-line deliverables presented UPFRONT. This book will give you the keys, without unnecessary theory, on the following: GETTING TO YOUR POINT FASTER, PERSUASIVE WRITING VS. FYI WRITING, BUSINESS PROPOSALS, THE RIGHT WAY TO DO EXECUTIVE SUMMARIES, THE ONE-PAGER, DECKS VS. REPORTS, GRAPHS, TABLES, CHARTS - AND OTHER POWERFUL VISUALS, THE BETTER WAY TO WRITING BUSINESS EMAILS, AND MORE...

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