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Brand Storytelling: Integrated Marketing Communications for the Digital Media Landscape
Paperback
AccountingMarketingGeneral Reference
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Publisher: Bloomsbury Academic
Pages: 384
Weight: 1.00
Height: 1.00 Width: 7.00 Depth: 10.00
Language: English
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Quesenberry, Keith A.
Brand Storytelling: Integrated Marketing Communications for the Digital Media Landscape
Quesenberry, Keith A.
Coolsen, Michael K.
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