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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Beyond the Mulatta: Haunted Hybridity in Advertising

Beyond the Mulatta: Haunted Hybridity in Advertising

Hardcover

General ReferenceGeneral DramaGeneral Sociology

ISBN10: 9004692010
ISBN13: 9789004692015
Publisher: Brill
Published: Mar 27 2025
Pages: 242
Weight: 1.17
Height: 0.63 Width: 6.10 Depth: 9.25
Language: English
Beyond the Mulatta: Haunted Hybridity in Advertising will chronicle and analyze black and mixed-race women's trajectory in postcolonial visual culture history. In contemporary western advertising, there is a frequently recurring stock figure of a particular type of black woman. This figure is a of African descent, with a light to medium skin tone and a loosely curled Afro. She is an engine of middle-class aspiration and an avatar of a better future that is close at hand, but will never happen.

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