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Artificial Intelligence in Value Creation: Improving Competitive Advantage
Paperback
ISBN13: 9783030062590
Publisher: Palgrave Macmillan
Published: Dec 29 2018
Pages: 340
Weight: 0.94
Height: 0.74 Width: 5.83 Depth: 8.27
Language: English
This book analyses various models of value creation in projects and businesses by applying different forms of Artificial Intelligence in their products and services. First presenting the main concepts and ideas behind AI, Wodecki assesses different models of technology-based value creation based upon the analysis of over 400 case studies. This framework shows how AI may influence both value creation and competitive advantage (efficiency, creativity and flexibility) within a modern organization. Finally, a conceptual model is formulated to evaluate AI-supported in-company projects and new ventures and identify the key managerial and technical competencies required.
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Artificial Intelligence in Value Creation: Improving Competitive Advantage
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