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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Are You Ford or Ferrari?: Positioning Basics for Busy CEOs

Are You Ford or Ferrari?: Positioning Basics for Busy CEOs

Paperback

Business General

ISBN13: 9798340426819
Publisher: Independently Published
Published: Sep 27 2024
Pages: 82
Weight: 0.20
Height: 0.17 Width: 5.00 Depth: 8.00
Language: English
There is one tool all businesses need to master if they want to stop missing their revenue goals, and if they want to avoid joining the 90% of businesses that fail - that tool is called Positioning.

Are You Ford or Ferrari? is a concise guide where Business Strategist Sebastian D. P. Hidalgo offers essential positioning strategies to help CEOs understand how their business can thrive. You will learn:

  • Why traditional Sales & Marketing approaches fail
  • How to craft a position that attracts the right clients
  • Techniques to outmaneuver larger competitors
Packed with real-world examples and actionable advice, this book will transform how you think about your company's place in the market. Missed revenue goals and growth ceilings are a thing of the past: It's time to position your business for success, so you stop blending in and focus in standing out & driving forward your company's vision.

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Jordan, Chad

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Business General