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الكتابة الاعلامية-Media Writing
Paperback
Business GeneralGeneral Education
ISBN13: 9786038288801
Publisher: Rushd Bookstore
Published: Jan 1 2020
Pages: 306
Weight: 1.08
Height: 0.64 Width: 6.69 Depth: 9.61
Language: Arabic
كتاب الكتابة الإعلامية يتناول أساسيات الكتابة الإعلامية ويؤكد على أنها أساس الإعلام الناجح. يناقش الكتاب قواعد الكتابة الإعلامية الفعالة التي تشمل الوضوح والدقة، واستخدام لغة بسيطة وسهلة، والابتعاد عن الحشو الزائد، والالتزام بالتحقق من المعلومات. الكتابة الإعلامية الجيدة تُسهم في تعزيز المصداقية وجذب الانتباه، وتُعتبر ركيزة أساسية في أي وسيلة إعلامية.
أنواع الأفكار في الكتابة الإعلامية تشمل الفكرة الرئيسية التي تُركّز على الموضوع الأساسي، والأفكار المساعدة التي تدعمه، وكذلك الأفكار الإضافية التي توسّع النقاش وتثرِي الموضوع.
النقد له دور كبير في تطوير مهارات الكاتب الإعلامي، فهو يساعد في تحسين الأداء والارتقاء بمستوى الكتابة. الكتاب يناقش أيضًا أهمية النقد البناء ويُوجه الكاتب للاستفادة منه لتقديم محتوى أفضل.
مصطلحات الكتابة الإعلامية تشمل العديد من العبارات الشائعة مثل نقلًا عن مصادر مطلعة، وبحسب ما ورد، وفي السياق نفسه. الكتاب يتناول أيضًا قوالب الكتابة الصحفية مثل الكتابة الخبرية التي تهدف إلى تقديم المعلومات بموضوعية، والمقال التحليلي الذي يُقدّم الرأي و&
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