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Alcoholic Beverages
Paperback
Series: Routledge Library Editions: Alcohol and Alcoholism
Business GeneralAddiction & Recovery
ISBN13: 9781032605388
Publisher: Routledge
Published: Dec 1 2025
Pages: 174
Weight: 0.50
Height: 0.41 Width: 5.50 Depth: 8.50
Language: English
The aim of this book, originally published in 1985, was to demonstrate, on the basis of historical analysis, that transnational corporate structures and marketing strategies exercised a powerful impact on the availability and consumption of alcoholic beverages in both developed and developing marketing economies.
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