Sign-In
Cart
AI in Public Relations: Reputation Management with Prompts
Paperback
Series: AI Business & Management Library, Book 4
Currently unavailable to order
Please enter your email and a message will be sent to you when this product becomes available on our website.
ISBN13: 9798190653434
Publisher: Independently Published
Pages: 452
Weight: 1.32
Height: 0.91 Width: 6.00 Depth: 9.00
Language: English
Publisher: Independently Published
Pages: 452
Weight: 1.32
Height: 0.91 Width: 6.00 Depth: 9.00
Language: English
The PR Professional's Secret Weapon: 40 AI Prompts That Protect Reputations, Crush Deadlines, and Turn 1 Person into a 5-Person Team
Prompt-by-prompt system for AI-powered public relations - from breaking news to boardroom crisis to social media firestorm THE PROBLEM EVERY PR PROFESSIONAL RECOGNIZES
Prompt-by-prompt system for AI-powered public relations - from breaking news to boardroom crisis to social media firestorm THE PROBLEM EVERY PR PROFESSIONAL RECOGNIZES
It's 7:42 PM on a Thursday. A journalist just emailed with a 'quick question' about your company. Twitter is moving fast. Your CEO wants a statement in 30 minutes. And your team is... you.
This is not an unusual day in public relations. This is Tuesday. And Wednesday. And every day in between.
PR professionals today are expected to monitor a 24/7 news cycle, produce high-quality content at scale, respond to crises in real time, demonstrate measurable ROI, and maintain executive communications - all simultaneously, often with a team of one to three people and a budget that hasn't grown since 2019.
AI public relations tools exist. But nobody has built a systematic, practical, copy-paste-ready guide for how to actually use them - until now. THE SOLUTION: 40 PROMPTS. ONE COMPLETE SYSTEM.
AI in Public Relations: Reputation Management with Prompts is the first book in the business & management category to deliver a complete PR automation system built around ready-to-use AI prompts - not theory, not case studies from companies with 50-person teams, but practical tools for the PR professional working in the real world right now.
The book is organized around four core disciplines of modern PR practice:
WHY THIS BOOK IS DIFFERENT FROM EVERY OTHER PR BOOK
Most PR books tell you what to do. This one shows you exactly how to do it - with AI doing the heavy lifting on the first draft so you can focus on the judgment, relationships, and strategy that only a human can provide.
Every prompt is accompanied by Required Inputs (what you need to provide) and a Customization Tip (how to adapt it for your brand, industry, or specific scenario). The appendices include 12 fully-written crisis communication templates, a complete PR tech stack comparison across Budget / Professional / Enterprise tiers, and an ROI calculator that proves the value of your AI investment to any CFO in under five minutes. WHO THIS BOOK IS FOR
This book is written for PR Managers, Communications Directors, and Corporate Affairs leads at mid-market to enterprise organizations - especially those running lean teams with outsized responsibilities. It is also essential reading for marketing professionals expanding into PR, social media managers handling crisis communications, and entrepreneurs managing their own brand reputation.
If you have ever stared at a blank screen at 11 PM trying to write a crisis statement, this book is for you. You bring judgment. AI brings speed and scale. This book shows you how to combine both - and never be caught off guard again.
This is not an unusual day in public relations. This is Tuesday. And Wednesday. And every day in between.
PR professionals today are expected to monitor a 24/7 news cycle, produce high-quality content at scale, respond to crises in real time, demonstrate measurable ROI, and maintain executive communications - all simultaneously, often with a team of one to three people and a budget that hasn't grown since 2019.
AI public relations tools exist. But nobody has built a systematic, practical, copy-paste-ready guide for how to actually use them - until now. THE SOLUTION: 40 PROMPTS. ONE COMPLETE SYSTEM.
AI in Public Relations: Reputation Management with Prompts is the first book in the business & management category to deliver a complete PR automation system built around ready-to-use AI prompts - not theory, not case studies from companies with 50-person teams, but practical tools for the PR professional working in the real world right now.
The book is organized around four core disciplines of modern PR practice:
- Media Relations Mastery - 10 prompts covering press releases (in 15 minutes, not 3 hours), journalist pitching, story angle generation, interview prep, press kit creation, and award submissions
- Crisis Communication Command Center - 12 prompts for the moments that define careers: holding statements, stakeholder messaging, social media dark periods, internal crisis communications, apology frameworks, and post-crisis analysis
- Executive Communications Excellence - 8 prompts for speeches, investor relations, thought leadership, board communications, and LinkedIn executive positioning
- Social Media Crisis Shield - 10 prompts for real-time sentiment monitoring, viral content response, troll management, influencer crisis protocols, and community management at scale
WHY THIS BOOK IS DIFFERENT FROM EVERY OTHER PR BOOK
Most PR books tell you what to do. This one shows you exactly how to do it - with AI doing the heavy lifting on the first draft so you can focus on the judgment, relationships, and strategy that only a human can provide.
Every prompt is accompanied by Required Inputs (what you need to provide) and a Customization Tip (how to adapt it for your brand, industry, or specific scenario). The appendices include 12 fully-written crisis communication templates, a complete PR tech stack comparison across Budget / Professional / Enterprise tiers, and an ROI calculator that proves the value of your AI investment to any CFO in under five minutes. WHO THIS BOOK IS FOR
This book is written for PR Managers, Communications Directors, and Corporate Affairs leads at mid-market to enterprise organizations - especially those running lean teams with outsized responsibilities. It is also essential reading for marketing professionals expanding into PR, social media managers handling crisis communications, and entrepreneurs managing their own brand reputation.
If you have ever stared at a blank screen at 11 PM trying to write a crisis statement, this book is for you. You bring judgment. AI brings speed and scale. This book shows you how to combine both - and never be caught off guard again.
Also from
Masrianto, Dr Agus
Data-Driven Decision Making: Using Analytics and AI to Make Better Business Decisions
Masrianto, Dr Agus
Paperback
$23.99
Navigaai: Career Resilience in the Age of Artificial Intelligence: Navigate Your Career Through the Technology Revolution
Masrianto, Dr Agus
Paperback
$35.99
Customer-Centric Strategy: Winning Markets Through Superior Customer Value and Experience
Masrianto, Dr Agus
Paperback
$23.99
Organizational Agility: Building Adaptive, Resilient, and High-Performance Organizations
Masrianto, Dr Agus
Paperback
$23.99
Business Model Innovation: Designing New Growth Engines for the Digital Economy
Masrianto, Dr Agus
Paperback
$23.99
The National Prosperity Playbook(TM): A Strategic Operating System for Building Wealth, Equity, and Well-Being
Masrianto, Dr Agus
Paperback
$71.51
Strategic Thinking for the AI Era: Building Sustainable Competitive Advantage in a Rapidly Changing World
Masrianto, Dr Agus
Paperback
$23.99
Also in
Business General
Crucial Conversations Tools for Talking When Stakes Are High, Second Edition
Patterson, Kerry
Switzler, Al
Grenny, Joseph
Paperback
$11.99
The Pig and I: The Tale of Our Relationship with a Beast We Eat
Endresen, Kristoffer Hattleland
Hardcover
From $10.99
Inspired: Understanding Creativity: A Journey Through Art, Science, and the Soul
Richtel, Matt
Hardcover
$28.49
Quiet Girls Can Run the World: Owning Your Power When You're Not the "Alpha" in the Room
Holman, Rebecca
Paperback
$27.00
Climb: Taking Every Step with Conviction, Courage, and Calculated Risk to Achieve a Thriving Career and a Successful Life
Brown, Carolyn M.
Gadsden-Williams, Michelle
Paperback
$15.15
The Token: Common Sense Ideas for Increasing Diversity in Your Organization
Farmer, Crystal Byrd
Paperback
$14.24
Paris Chic & Trendy: Designers' Studios, Hip Boutiques, Vintage Shops
Ribes-Tiphaine, Adrienne
Paperback
$6.99
The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking about
Robbins, Sawyer
Robbins, Mel
Hardcover
From $17.99
The Reverse Centaur's Guide to Life After AI: How to Think about Artificial Intelligence--Before It's Too Late
Doctorow, Cory
Paperback
$16.20
The Risk Worth Taking: A Story of Breaking Free and Trading for a Life You Love
Ijeoma, Teri
Hardcover
$23.75
Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect
Guidara, Will
Hardcover
From $11.99
Hbr's 10 Must Reads on Managing Yourself, Updated and Expanded (Featuring How Will You Measure Your Life? by Clayton M. Christensen)
Review, Harvard Business
Drucker, Peter F.
Gallo, Amy
Paperback
$25.60
Hbr's 10 Must Reads on Mental Toughness, Updated and Expanded (Featuring How to Stop Worrying about What Other People Think of You by Michael Gervais)
Review, Harvard Business
Gervais, Michael
Duckworth, Angela L.
Paperback
$25.60
The Retire Sooner Method: The 5 Secrets Behind America's Happiest (and Unhappiest) Retirees
Moss, Wes
Hardcover
$21.80
1873: The Rothschilds, the First Great Depression, and the Making of the Modern World
Ahamed, Liaquat
Hardcover
$28.80
Surrender to Lead: The Counterintuitive Approach to Driving Extraordinary Results
Kriegel, Jessica
Terry, Joe
Hardcover
$28.49
The Goal: 40th Anniversary Edition: A Process of Ongoing Improvement
Goldratt, Eliyahu M.
Cox, Jeff
Paperback
$23.70
How to Be a Rich Old Lady: Your Guide to Easy Investing, Building Wealth, and Creating the Wild, Beautiful Life You Want
Holden, Amanda
Hardcover
$28.50
Take Breaks, Work Better: Measure Impact, Not Hours, and Transform Your Profitability
Briggs, John
Paperback
$19.90
Money Unlocked: How to Make It, Keep It and Multiply It: The New York Times Bestseller
Lee, John
Paperback
$18.04
Crucial Conversations: Tools for Talking When Stakes Are High
McMillan, Ron
Patterson, Kerry
Grenny, Joseph
Paperback
$22.80
The Freedom-Based Business Method: Reset, Systemize, and Realign Your Business to Live a Life of Harmony
Ellis, Natalie
Hardcover
$26.59
The Courage to Commit: Embrace the Radical Power of Sticking with Something
Johnson, Shawn
East, Andrew
Hardcover
$30.40
Hbr's 10 Must Reads on Leadership, Updated and Expanded (Featuring Begin with Trust by Frances X. Frei and Anne Morriss)
Review, Harvard Business
Edmondson, Amy C.
Ibarra, Herminia
Paperback
$25.60
The Infinity Machine: Demis Hassabis, Deepmind, and the Quest for Superintelligence
Mallaby, Sebastian
Hardcover
$28.80
How We Could: The Framework to Lead Without Drama, Build Alignment, and Call Teams to Greatness
Dorr, Alex
Hardcover
$26.55
Who Moved My Cheese?: An A-Mazing Way to Deal with Change in Your Work and in Your Life
Johnson, Spencer
Hardcover
$26.60
The Daily Stoic: 366 Meditations on Wisdom, Perseverance, and the Art of Living
Hanselman, Stephen
Holiday, Ryan
Hardcover
From $12.99
7-Figure Educator: Turn Your Experience as an Educator Into Income, Impact, and Freedom
Jordan-Thomas, Erica
Paperback
$18.99
The Millionaire Next Door: The Surprising Secrets of America's Wealthy
Stanley, Thomas J., PH. D.
Danko, William D., PH. D.
Paperback
From $11.99
Dummies Guide to Starting Your Own Business: Essential Steps to Launching and Scaling a Successful Small Business Venture
Press, Essywrites
Paperback
$15.59
The Overthinker's Guide to Making Decisions: How to Make Decisions Without Losing Your Mind
Nguyen, Joseph
Hardcover
$20.90
What the Heck Is Eos?: A Complete Guide for Employees in Companies Running on EOS
Bouwer, Tom
Wickman, Gino
Hardcover
From $11.99
The Coaching Habit: Say Less, Ask More, and Change the Way You Lead Forever
Stanier, Michael Bungay
Paperback
$16.10
Confidence (HBR Emotional Intelligence Series)
Chamorro-Premuzic, Tomas
Review, Harvard Business
Kanter, Rosabeth Moss
Paperback
$18.99
Get Scalable: The Operating System Your Business Needs To Run and Scale Without You
Deiss, Ryan
Paperback
$18.00
Stop Asking for Referrals: Build a Magnetic Business Through Intentional Care & Real Relationships
McNally, Flor de Maria
Paperback
$18.99
Never Split the Difference: Negotiating as If Your Life Depended on It
Raz, Tahl
Voss, Chris
Hardcover
From $14.99
I Will Teach You to Be Rich: No Guilt. No Excuses. Just a 6-Week Program That Works (Second Edition)
Sethi, Ramit
Paperback
From $11.99
The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
Fitzpatrick, Rob
Paperback
$23.99
Building Great Businesses: Create Momentum, Overcome Setbacks, and Scale with Confidence
Becker, Scott
Hardcover
$20.90
Hábitos Atómicos: Cambios Pequeños, Resultados Extraordinarios / Atomic Habits
Clear, James
Paperback
$16.10
A Guide to the Project Management Body of Knowledge (Pmbok(r) Guide) -- Eighth Edition and the Standard for Project Management
Project Management Institute
Paperback
$113.05
Influence and Persuasion (HBR Emotional Intelligence Series)
Cialdini, Robert B.
Review, Harvard Business
Morgan, Nick
Paperback
$18.99
Mindful Listening (HBR Emotional Intelligence Series)
Review, Harvard Business
Hougaard, Rasmus
Zenger, Jack
Paperback
$18.99
A Little More Social: How Small Choices Create Unexpected Happiness, Health, and Connection
Epley, Nicholas
Hardcover
$28.80
Getting to Yes: Negotiating Agreement Without Giving in
Patton, Bruce
Fisher, Roger
Ury, William
Paperback
From $11.99
Expecting Better: Why the Conventional Pregnancy Wisdom Is Wrong--and What You Really Need to Know
Oster, Emily
Paperback
$17.10
Take It Personal: How to Succeed by Building Relationships and Playing the Long Game
Grutman, David
Hardcover
$26.60
Atlas of the Heart: Mapping Meaningful Connection and the Language of Human Experience
Brown, Brené
Hardcover
From $14.99
Power and Impact (HBR Emotional Intelligence Series)
Bregman, Peter
Review, Harvard Business
Cable, Dan
Paperback
$18.99
The Way of Excellence: A Guide to True Greatness and Deep Satisfaction in a Chaotic World
Stulberg, Brad
Hardcover
$26.99
Here Comes the Sun: A Last Chance for the Climate and a Fresh Chance for Civilization
McKibben, Bill
Hardcover
$28.49
Happiness (HBR Emotional Intelligence Series)
McKee, Annie
Gilbert, Daniel
Review, Harvard Business
Paperback
$18.99
Crucial Accountability: Proven Skills to Build Trust, Address Disappointment, and Get Results, Third Edition
Patterson, Kerry
Grenny, Joseph
Hale, Justin
Hardcover
$20.90
Feedback That Works: How to Build and Deliver Your Message, Second Edition
Center for Creative Leadership
Paperback
$19.94
Mindfulness (HBR Emotional Intelligence Series)
Review, Harvard Business
Langer, Ellen
Goleman, Daniel
Paperback
$18.99
Hbr's 10 Must Reads on Strategy, Updated and Expanded (Featuring the Five Competitive Forces That Shape Strategy by Michael E. Porter)
Review, Harvard Business
Porter, Michael E.
Kim, W. Chan
Paperback
$25.60
Hbr's 10 Must Reads on High Performance, Updated and Expanded (Featuring Nine Things Successful People Do Differently by Heidi Grant)
Review, Harvard Business
Grant, Heidi
Goleman, Daniel
Paperback
$25.60
The Wisdom and Wealth Solution: Unlocking the Secrets of Happiness, Purpose, and Financial Security with Living360
Ansari, Feroz
Hardcover
$28.45
Hbr's 10 Must Reads on Managing People, Updated and Expanded (Featuring Are You a Good Boss--Or a Great One? by Linda A. Hill and Kent Lineback)
Review, Harvard Business
Goleman, Daniel
Hill, Linda A.
Paperback
$25.60
Bonfire of the Murdochs: How the Epic Fight to Control the Last Great Media Dynasty Broke a Family -- And the World
Sherman, Gabriel
Hardcover
$27.55
The Algorithm: The Hypergrowth Formula That Transformed Tesla, Lululemon, General Motors, and Spacex
McNeill, Jon
Hardcover
$28.50
Beyond Belief: The Science-Backed Way to Stop Limiting Yourself and Achieve Breakthrough Results
Eyal, Nir
Hardcover
$28.50
The Phoenix Project: A Novel about It, Devops, and Helping Your Business Win
Spafford, George
Kim, Gene
Behr, Kevin
Paperback
$22.80
Dirtbag Billionaire: How Yvon Chouinard Built Patagonia, Made a Fortune, and Gave It All Away
Gelles, David
Hardcover
$28.50
The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime!
DeMarco, M. J.
Paperback
$21.80
The Obstacle Is the Way Expanded 10th Anniversary Edition: The Timeless Art of Turning Trials Into Triumph
Holiday, Ryan
Hardcover
$26.60