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AI Che Funziona: Guida pratica per imprenditori e manager
Paperback
Publisher: Independently Published
Published: Jul 25 2026
Pages: 184
Weight: 0.56
Height: 0.39 Width: 6.00 Depth: 9.00
Language: Italian
Se guidi un'azienda, l'intelligenza artificiale cambierà il tuo lavoro molto prima di quanto immagini.
La domanda non è se adottarla, ma come farlo senza perdere tempo, denaro e vantaggio competitivo.
L'intelligenza artificiale generativa non è il prossimo aggiornamento software da installare. È un cambiamento paragonabile all'arrivo di Internet negli anni Novanta, con una differenza fondamentale: questa volta la trasformazione si misura in mesi, non in decenni.
Questo libro nasce dall'esperienza diretta di Antonio Capaldo, imprenditore e CEO di EGG finance, azienda italiana specializzata in software e intelligenza artificiale per il settore finanziario. In precedenza ha co-fondato TrenDevice, portandola alla IPO nel 2020.. Negli ultimi anni ha sperimentato l'AI ogni giorno all'interno di aziende reali, per migliorare produttività , processi e competitività .
Non è il libro di un ricercatore né di un divulgatore.
È il libro di un imprenditore che utilizizza quotidianamente l'intelligenza artificiale per prendere decisioni, sviluppare prodotti e trasformare il modo di lavorare delle aziende.
Cosa troverai in questo libro- Comprendere davvero come funziona un LLM, senza formule e senza tecnicismi inutili.
- Scegliere tra modelli proprietari e open source (OpenAI, Anthropic, Google, Meta, DeepSeek, Qwen, Kimi e altri), comprendendone vantaggi, limiti e casi d'uso.
- Imparare a scrivere prompt efficaci per ottenere risultati concreti, come se stessi lavorando con un collaboratore esperto.
- Applicare l'AI nelle principali funzioni aziendali:
- marketing e vendite
- customer service
- amministrazione e finanza
- operations e supply chain
- sviluppo prodotto
- gestione delle persone
- produttività individuale.
- Costruire una roadmap di adozione dell'AI con assessment della maturità digitale, quick wins, framework Build vs Buy vs Integrate, API, RAG, fine-tuning, sicurezza dei dati e AI Act europeo.
- Comprendere dove sta andando il mercato: agenti AI, automazione, modelli specializzati, nuovi modelli di business e vantaggi competitivi per chi si muove oggi.
Un approccio diversoMolti imprenditori hanno provato ChatGPT, sono rimasti delusi e hanno concluso che non funziona per il mio settore.
Nella maggior parte dei casi il problema non era lo strumento, ma il modo di utilizzarlo.
Questo libro nasce proprio per colmare quel divario.
Ogni capitolo è progettato per essere letto anche in modo indipendente e termina con una serie di domande pratiche che aiutano imprenditori e manager a trasformare la teoria in decisioni operative.
Questo libro è per te se...- sei imprenditore o manager;
- vuoi capire come utilizzare davvero l'AI nella tua azienda;
- cerchi esempi concreti invece di slogan;
- vuoi evitare errori costosi e scegliere le tecnologie giuste;
- desideri costruire un vantaggio competitivo duraturo.
Perché questo libro è diverso- linguaggio semplice e accessibile anche a chi non ha competenze tecniche;
- basato su esperienza imprenditoriale reale;
- ricco di esempi e casi pratici;
- affronta anche privacy, sicurezza, AI Act ed etica;
- è stato scritto con il supporto dell'intelligenza artificiale, dimostrando concretamente il modello di collaborazione tra uomo e AI che il libro stesso propone.
Dalla prefazione di Diego Rossi, Direttore Generale di Bibanca S.p.A. - Gruppo BPER:
Paradossalmente, più la tecnologia diventa potente, più cresce la centralità dell'essere umano. L'AI non sostituisce il ruolo di chi guida un'organizzazione: lo rende più esigente.
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