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Visual Communication Theory and Research: A Mass Communication Perspective

Visual Communication Theory and Research: A Mass Communication Perspective

Hardcover

General ReferenceGeneral Sociology

ISBN10: 1137362146
ISBN13: 9781137362148
Publisher: Palgrave MacMillan
Published: May 1 2014
Pages: 190
Weight: 0.80
Height: 0.60 Width: 5.50 Depth: 8.50
Language: English
In today's multimedia environment, visuals are essential and expected parts of storytelling. However, the visual communication research field is fragmented into several sub-areas, making study difficult. Fahmy, Bock, and Wanta note trends and discuss the challenges of conducting analysis of images across print, broadcast, and online media.

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