• Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Untapped Options: Building Links Between Marketing and Human Resources to Achieve Organizational Goals in Health Care

Untapped Options: Building Links Between Marketing and Human Resources to Achieve Organizational Goals in Health Care

Hardcover

Series: J-B AHA Press, Book 41

Medical Reference

ISBN10: 078795537X
ISBN13: 9780787955373
Publisher: John Wiley & Sons
Published: Mar 28 2000
Pages: 240
Weight: 1.16
Height: 0.69 Width: 6.00 Depth: 9.00
Language: English
An AHA Press/Jossey-Bass Resource

Untapped Options is an invaluable resource for health care leaderswho want to help their organizations succeed. Bea Northcott andJanette Helm, experts in the field of health care management, havecreated a practical approach that explores how human resources andmarketing managers can combine forces and work together to createmission, vision, and values statements that will drive a commonstrategy to organizational excellence. Step-by-step, Northcott andHelm show how to implement this innovative approach that, once inplace, will contain costs, bolster employee satisfaction andproductivity, and increase customer satisfaction.

2 different editions

Also available

Also in

Medical Reference