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The Routledge Handbook of Strategic Communication

The Routledge Handbook of Strategic Communication

Hardcover

Series: Routledge Handbooks in Communication Studies

Business GeneralMarketingGeneral Reference

ISBN10: 0415530016
ISBN13: 9780415530019
Publisher: Routledge
Published: Dec 1 2014
Pages: 596
Weight: 2.69
Height: 1.50 Width: 7.00 Depth: 9.80
Language: English

The Routledge Handbook of Strategic Communication provides a comprehensive review of research in the strategic communication domain and offers educators and graduate-level students a compilation of approaches to and studies of varying aspects of the field. The volume provides insights into ongoing discussions that build an emerging body of knowledge.

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