Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Soft Power and the Worldwide Promotion of Chinese Language Learning: The Confucius Institute Project

Soft Power and the Worldwide Promotion of Chinese Language Learning: The Confucius Institute Project

Gil, Jeffrey

Hardcover

Series: Multilingual Matters, Book 167

General ReferenceInternational Relations

ISBN10: 1783098058
ISBN13: 9781783098057
Publisher: Multilingual Matters Limited
Published: May 11 2017
Pages: 130
Weight: 0.95
Height: 0.60 Width: 6.20 Depth: 9.30
Language: English

'The Confucius Institute Project' - consisting of Confucius Institutes and Classrooms, the posting of Chinese language teachers to overseas schools and universities and the Chinese Bridge language competition - represents an attempt by China to extend its influence globally through the use of soft power. Facilitated by a rapidly increasing demand for Chinese language learning, it has established a presence across the globe and made valuable contributions to the learning and teaching of Chinese. However, this has not necessarily led to an increasingly positive view of China, either at a political or a societal level. Through an analysis of official documents, interviews with those involved, a survey of Chinese-language learners and a study of academic and media sources, the author evaluates the aims of the project, and discusses whether these aims are being met.

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