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The Social Media Industries

The Social Media Industries

Paperback

Series: Media Management and Economics

Business GeneralGeneral ReferenceGeneral Sociology

ISBN10: 0415523192
ISBN13: 9780415523196
Publisher: Routledge
Published: Feb 26 2013
Pages: 272
Weight: 0.82
Height: 0.60 Width: 6.07 Depth: 9.01
Language: English

This volume provides a timely and innovative look at the business aspects of social media. Examining social media in both descriptive and analytical ways, the chapters included herein present an overview of the social media industries, considering the history, development, and theoretical orientations used to understand social media. It is intended for scholars, researchers, and students in media and communication, as well as media practitioners.

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