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Religion and Consumer Behaviour: Influence of Religiosity and Culture on Consumption
Paperback
Series: Routledge Studies in Marketing
Investing & FinanceMarketingReligion General
ISBN13: 9781032265018
Publisher: Routledge
Published: Oct 9 2024
Pages: 250
Weight: 0.85
Height: 0.57 Width: 6.14 Depth: 9.21
Language: English
This book concentrates on understanding the relationship of religiosity with various aspects of consumption and consumer behaviour to improve policy and build on an under represented topic.
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