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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Rational Treasure: How a few simple tricks can change the way you think

Rational Treasure: How a few simple tricks can change the way you think

Paperback

Cognition

ISBN10: 1731509502
ISBN13: 9781731509505
Publisher: Independently Published
Published: Nov 18 2018
Pages: 134
Weight: 0.45
Height: 0.31 Width: 6.00 Depth: 9.00
Language: English
Rational Treasure is the story of two friends, Hugh and Ike, who discover a map to an ancient treasure beyond all wealth. However, while Hugh is a human, Ike is a being of perfect rationality and no emotion: an economist. As Hugh and Ike continue on their expedition, they will encounter the many biases hardwired into the human brain, and learn to overcome them in the name of ultimate treasure.Throughout this book, you too will follow them on their adventure, and not only will you learn the many fallacies in your logic, but you will also learn how to avoid them, and more importantly, how to exploit them, in this introduction to behavioural economics

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Cognition