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Lucian Bernhard
Hardcover
Graphic DesignTypography & Calligraphy
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ISBN13: 9788074374135
Publisher: Kant
Published: Nov 12 2024
Pages: 272
Weight: 3.79
Height: 1.18 Width: 9.61 Depth: 11.26
Language: English
The definitive account of German graphic designer Bernhard, who is heralded as the father of the sachplakat, or object poster
The German artist and designer Lucian Bernhard (1883-1972) was one of the great pioneers of graphic design. In a career spanning nearly five decades across Berlin and New York, Bernhard laid the basis for a new language of form and communication. His brilliant posters, advertisements, book designs and typefaces forged the look of the 20th century and continue to inspire his successors in the 21st.
Christopher Long is a professor and chair of history/theory in the School of Architecture at the University of Texas at Austin.
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