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Imprescindible: El Poder del Storyselling
Paperback
Publisher Price: $19.99
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ISBN13: 9798218179724
Publisher: Essential Network Publishing
Published: May 9 2023
Pages: 310
Weight: 0.92
Height: 0.65 Width: 6.00 Depth: 9.00
Language: Spanish
Publisher: Essential Network Publishing
Published: May 9 2023
Pages: 310
Weight: 0.92
Height: 0.65 Width: 6.00 Depth: 9.00
Language: Spanish
Imprescindible es un libro con la intención de provocar en los lectores una confrontación individual de todos los sistemas de creencias que desde nuestro nacimiento nos han infundido. Luis Moros, el escritor más joven en hablar sobre persuasión, entra en una diversidad de temas alrededor de este concepto, término que muchas veces es confundido con la coerción y manipulación. En esta era moderna, la persuasión es la carta secreta de polÃticos para conseguir votos, para los influencers atraer a más seguidores, las pequeñas empresas para atraer clientes, las empresas para hacer contratos millonarios, las organizaciones sin fines de lucro para conseguir donantes, los sacerdotes para doctrinar a otros en nombre de Dios, y en el libro sigue la lista.
La realidad es que la persuasión y el poder que existe en la habilidad para contar una historia te pueden cambiar la vida. Aprenderás cómo y dónde existe y a su vez, cómo utilizarla de manera correcta. El uso en la educación, la iglesia, la polÃtica, en el amor, en los escenarios profesionales y hasta en las redes sociales, son algunas de las áreas que tienen la persuasión muy presente e intencional. Desearás no dar tu 100% para poder optimizar el 1% que te hace Imprescindible.
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