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Wirtschaftsmetaphorik im deutschen und polnischen Pressediskurs: Eine konfrontative Studie
Hardcover
Series: Forum Fuer Sprach- Und Kulturwissenschaft, Book 5
ISBN13: 9783631803202
Publisher: Peter Lang Gmbh, Internationaler Verlag Der W
Published: Oct 30 2020
Pages: 202
Weight: 0.92
Height: 0.63 Width: 5.83 Depth: 8.27
Language: German
Die Autorin präsentiert in dem Buch ein korpusbasiertes Studium der Wirtschaftsmetaphorik in der deutschen und polnischen Presse. Vor dem onomasiologisch-kognitiven Hintergrund stellt die Autorin die abstrakte und komplexe Wirtschaftsdomäne als Zielbereich verschiedener metaphorischer Konzeptualisierungen vor. Anhand einer Vielzahl an Belegen aus wirtschaftlichen Rubriken verweist sie auf die Gemeinsamkeiten und Unterschiede des Sprachenpaares Deutsch-Polnisch hinsichtlich der dort auftretenden konzeptuellen Metaphernmodelle. Die von der Autorin vorgenommene empirische Analyse der ermittelten Metaphorik hat einerseits den Gebrauch, die Frequenz, Form und Funktion des untersuchten Phänomens erläutert, andererseits die im Pressediskurs konstruierten Welten aufgegriffen.
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