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Wahrgenommene Attraktivität Und Sexuelle Orientierung: Die Wirkung Von Rot Und Farbpräferenzen
Paperback
Series: Bestmasters
ISBN13: 9783658084042
Publisher: Springer
Published: Jan 14 2015
Pages: 149
Weight: 0.47
Height: 0.37 Width: 5.83 Depth: 8.27
Language: German
Fabian Kirsch geht im Rahmen von zwei experimentellen Studien der Frage nach, wie sich das Tragen roter Kleidung und Kleidung in der persönlichen Präferenzfarbe des Betrachters/der Betrachterin auf die Wahrnehmung verschiedener Personenaspekte, insbesondere auf die physische Attraktivität, auswirkt. Weiterhin gibt der Autor einen Überblick über die aktuelle Attraktivitäts- sowie farbpsychologische Forschung und diskutiert methodische Besonderheiten im Schnittpunkt dieser beiden Forschungszweige. Für die individuelle Farbpräferenz zeigte sich ein positiver Zusammenhang zur Attraktivitätswahrnehmung. Die spezifische Wirkung der Farbe Rot hängt von dem Geschlecht der Versuchsperson, deren sexueller Orientierung und dem Geschlecht der betrachteten Zielperson ab.
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