Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Content Strategy in Technical Communication

Content Strategy in Technical Communication

Getto, Guiseppe
Labriola, Jack
Ruszkiewicz, Sheryl

Hardcover

Series: Attw Technical and Professional Communication

General ReferenceTechnology & EngineeringGeneral Computers

ISBN10: 0367192152
ISBN13: 9780367192150
Publisher: Routledge
Published: Oct 1 2019
Pages: 238
Weight: 1.15
Height: 0.90 Width: 6.30 Depth: 9.40
Language: English

Content Strategy in Technical Communication provides a balanced, comprehensive overview of the current state of content strategy within the field of technical communication while showcasing groundbreaking work in the field.

Emerging technologies such as content management systems, social media platforms, open source information architectures, and application programming interfaces provide new opportunities for the creation, publication, and delivery of content. Technical communicators are now sometimes responsible for such diverse roles as content management, content auditing, and search engine optimization. At the same time, we are seeing remarkable growth in jobs devoted to these other content-centric skills. This book provides a roadmap including best practices, pedagogies for teaching, and implications for research in these areas. It covers elements of content strategy as diverse as Editing Content for Global Reuse and Teaching Content Strategy to Graduate Students with Real Clients, while giving equal weight to professional best practices and to pedagogy for content strategy.

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