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Contemporary Issues in Event Management: Case Study Analysis - Life Ball

Contemporary Issues in Event Management: Case Study Analysis - Life Ball

Paperback

ManagementGeneral Reference

ISBN10: 3656009112
ISBN13: 9783656009115
Publisher: Grin Verlag
Published: Sep 17 2011
Pages: 24
Weight: 0.10
Height: 0.06 Width: 5.83 Depth: 8.27
Language: English
Research Paper (undergraduate) from the year 2009 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 2, London Metropolitan University, course: Event Management, language: English, abstract: The annual Life Ball is Europe's largest charity event dedicated to the fight against HIV and AIDS, taking place for the 17th time on May 16, 2009 at the historic Vienna City Hall. The glamorous event celebrates the open-mindedness and diversity of the world, giving its audience a clear sign against discrimination and ignorance while promoting the courageous and joyful sides of life. A sparkling show with a series of music and dance performances opens the event on the square in front of the Vienna City Hall...

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