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Clarifying McLuhan: An Assessment of Process and Product

Clarifying McLuhan: An Assessment of Process and Product

Hardcover

Series: Contributions to the Study of Mass Media and Communications, Book 37

General ReferenceGeneral Sociology

ISBN10: 031328444X
ISBN13: 9780313284441
Publisher: Praeger
Published: May 24 1993
Pages: 168
Weight: 0.92
Height: 0.50 Width: 6.00 Depth: 9.00
Language: English
At the time of Marshall McLuhan's death in 1980, his was a major voice in our understanding on media and society. And yet, few analyses of his impact have been written. In clarifying McLuhan, Neill provides a critical, yet sympathetic assessment of McLuhan's work and impact. While the author dismisses McLuhan's basic theory that the medium is the message, he points to McLuhan's importance, and argues for a re-examination of McLuhan as an artist and a poet.

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Neill, S. D.

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General Reference