Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The Voter's Guide to Election Polls

The Voter's Guide to Election Polls

Traugott, Ph. D. Michael W.
Lavrakas, Paul J.

Hardcover

General Education

ISBN10: 1483459144
ISBN13: 9781483459141
Publisher: Lulu Pub Serv
Published: Nov 4 2016
Pages: 320
Weight: 1.38
Height: 0.88 Width: 6.00 Depth: 9.00
Language: English
Fifth Edition. For the sixth presidential election running, Michael W. Traugott and Paul J. Lavrakas team up to give voters everything they need to know about election polls. When it comes to polls, the stakes are high, which is why this edition has been revised to incorporate information on the latest technologies used for data collection and data analysis. In straightforward language, the authors answer questions such as: - How do political candidates and organizations use poll data? - How do news organizations collect and report poll data? - Why do pollsters use samples? - How do media organizations analyze polls? They also examine common problems and complaints about polls, such as the increasing use of push polls-a political telemarketing technique-and polls conducted on the Internet that attract a large number of respondents who may not be representative of the general public.

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