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Service Design: From Insight to Implementation
Paperback
Business GeneralGeneral ComputersProgramming
ISBN13: 9781933820330
Publisher: Rosenfeld Media Llc
Published: Mar 13 2013
Pages: 216
Weight: 0.90
Height: 0.50 Width: 6.00 Depth: 9.00
Language: English
An easy-to-read introduction to service design, with great examples from one of the world's leading service design agencies. A 'must read' for anyone who wants to become familiar with service design in theory, methods, and practice! --Prof. Birgit Mager, President, Service Design Network gGmbH
Service Design is an eminently practical guide to designing services that work for people. It offers powerful insights, methods, and case studies to help you design, implement, and measure multichannel service experiences with greater impact for customers, businesses, and society.
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