Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Social Media for Student Affairs in #HigherEducation: Trends, Challenges, and Opportunities

Social Media for Student Affairs in #HigherEducation: Trends, Challenges, and Opportunities

Waite, Brandon C.
Wheeler, Darren A.

Hardcover

General EducationTeaching Instruction

ISBN10: 147584574X
ISBN13: 9781475845747
Publisher: Rowman & Littlefield Publishers
Published: Feb 28 2020
Pages: 152
Weight: 0.88
Height: 0.50 Width: 6.00 Depth: 9.00
Language: English
Given the ubiquity of online technologies in the lives of high school and college students, universities are increasingly turning to social media for the purpose of organizational communication. This book shines a light on these practices in order to better understand how platforms such as Facebook, Twitter, Instagram, and Snapchat are being used within the realm of student affairs. Each chapter will explore a different dimension of student affairs (e.g., admissions, career services, student health services) to provide an overview of key challenges and how new social media tools can be used to solve them. By providing examples that illustrate these evolving trends, this book is intended to help higher education professionals develop creative social media solutions that are appropriate for their own situations as they seek to strategically integrate social media into their student affairs efforts.

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