Sign-In
Cart
Salesforce B2C Solution Architect's Handbook: Design scalable and cohesive business-to-consumer experiences with Salesforce Customer 360
Paperback
ISBN13: 9781801817035
Publisher: Packt Pub
Published: Nov 19 2021
Pages: 458
Weight: 1.72
Height: 0.93 Width: 7.50 Depth: 9.25
Language: English
The ultimate handbook for new and seasoned Salesforce B2C Solution Architects who want to design seamless B2C solutions across the Salesforce Customer 360 ecosystem - including B2C Commerce, Service Cloud, and Marketing Cloud
Key Features:
- Give your customers a frictionless experience by creating a unified view of all their interactions
- Get your architectural design right the first time and avoid costly reworks
- Prepare for the B2C Solution Architect exam and Salesforce certification with practical scenarios following Salesforce best practices
Book Description:
There's a huge demand on the market for Salesforce professionals who can create a single view of the customer across the Salesforce Customer 360 platform and leverage data into actionable insights. With Salesforce B2C Solution Architect's Handbook, you'll gain a deeper understanding of the integration options and products that help you deliver value for organizations. While this book will help you prepare for the B2C Solution Architect exam, its true value lies in setting you up for success afterwards.
The first few chapters will help you develop a solid understanding of the capabilities of each component in the Customer 360 ecosystem, their data models, and governance.
As you progress, you'll explore the role of a B2C solution architect in planning critical requirements and implementation sequences to avoid costly reworks and unnecessary delays. You'll learn about the available options for integrating products with the Salesforce ecosystem and demonstrate best practices for data modeling across Salesforce products and beyond.
Once you've mastered the core knowledge, you'll also learn about tools, techniques, and certification scenarios in preparation for the B2C Solution Architect exam.
By the end of this book, you'll have the skills to design scalable, secure, and future-proof solutions supporting critical business demands.
What You Will Learn:
- Explore key Customer 360 products and their integration options
- Choose the optimum integration architecture to unify data and experiences
- Architect a single view of the customer to support service, marketing, and commerce
- Plan for critical requirements, design decisions, and implementation sequences to avoid sub-optimal solutions
- Integrate Customer 360 solutions into a single-source-of-truth solution such as a master data model
- Support business needs that require functionality from more than one component by orchestrating data and user flows
Who this book is for:
This book is for professionals in high-level job roles that heavily rely on Salesforce proficiency. It's primarily written for B2C commerce architects, application architects, integration architects, as well as system architects, enterprise architects, Salesforce architects, and CTO teams looking to benefit from a deeper understanding of this platform. Before you get started, you'll need a solid understanding of data integration, APIs, and connected systems, along with knowledge of the fundamentals of business-to-consumer (B2C) customer experiences.
Table of Contents
- Demystifying Salesforce, Customer 360, and Digital 360
- Supporting Your Customers with Service Cloud
- Direct-to-Consumer Selling with Commerce Cloud B2C
- Engaging Customers with Marketing Cloud
- Salesforce Ecosystem
- Role of a Solution Architect
- Integration Architecture Options
- Creating a 360
- Supporting Key Business Scenarios
- Enterprise Integration Strategies
- Exam Preparation Tools and Techniques
- Prerequisite Certifications
- Commerce and Integration
- Certification Scenarios
Also from
King, Mike
Salesforce B2C Solution Architect's Handbook - Second Edition: Leverage Salesforce to create scalable and cohesive business-to-consumer experiences
King, Mike
Murphy, Melissa
Paperback
Lord of Water - Book I of the Trilogy: A Power Journey Where Spirituality and Adventure Collide
King, Mike
Paperback
Also in
Programming
Interactive Theorem Proving and Program Development: Coq'art: The Calculus of Inductive Constructions
Bertot, Yves
Castéran, Pierre
Hardcover
The Legend of Zelda(tm) Tears of the Kingdom - The Complete Official Guide: Collector's Edition
Piggyback
Hardcover
Python Crash Course, 3rd Edition: A Hands-On, Project-Based Introduction to Programming
Matthes, Eric
Paperback
The Legend of Zelda(tm) Tears of the Kingdom - The Complete Official Guide: Standard Edition
Piggyback
Paperback
Crisis Engineering: Time-Tested Tools for Turning Chaos Into Clarity
Nitze, Marina
Weaver, Matthew
Dickerson, Mikey
Paperback
Accelerate: The Science of Lean Software and DevOps: Building and Scaling High Performing Technology Organizations
Forsgren Phd, Nicole
Humble, Jez
Kim, Gene
Paperback
Embedded Systems with ARM Cortex-M Microcontrollers in Assembly Language and C: Fourth Edition
Zhu, Yifeng
Paperback
Make: Electronics: Learning by Discovery: A Hands-On Primer for the New Electronics Enthusiast
Platt, Charles
Paperback
Fundamentals of Software Architecture: A Modern Engineering Approach
Richards, Mark
Ford, Neal
Paperback
Vibe Coding: Building Production-Grade Software with Genai, Chat, Agents, and Beyond
Kim, Gene
Yegge, Steve
Paperback
The Manager's Path: A Guide for Tech Leaders Navigating Growth and Change
Fournier, Camille
Paperback
AI Projects with Raspberry Pi: High-Performance Artificial Intelligence for Robotics, Security, Home Automation, and Vision
Jepson, Brian
Hattersley, Lucy
Paperback
I Have an App Idea: The Essential Guide to Building an App Without Tech Skills
Spann, Amanda
Paperback
The Return on AI: From Promise to Profit in the Age of Intelligent Business
Sawhney, Mohanbir
Mittal, Ashwin
Paperback
The Devops Handbook, 2nd Edition: How to Create World-Class Agility, Reliability, & Security in Technology Organizations
Kim, Gene
Humble, Jez
Debois, Patrick
Paperback
The Staff Engineer's Path: A Guide for Individual Contributors Navigating Growth and Change
Reilly, Tanya
Paperback
The Developer's Guide to AI: A Field Guide for the Working Developer
Orshalick, Jacob
Reghunadh, Jerry M.
Thompson, Danny
Paperback
Building Applications with AI Agents: Designing and Implementing Multiagent Systems
Albada, Michael
Paperback
Site Reliability Engineering: How Google Runs Production Systems
Beyer, Betsy
Jones, Chris
Leng, Christof
Paperback
Software Architecture: The Hard Parts: Modern Trade-Off Analyses for Distributed Architectures
Ford, Neal
Richards, Mark
Sadalage, Pramod
Paperback
Cracking the Coding Interview: 189 Programming Questions and Solutions
McDowell, Gayle Laakmann
Paperback
Observability Engineering: Achieving Production Excellence
Fong-Jones, Liz
Miranda, George
Majors, Charity
Paperback
Forecasting: Principles and Practice, the Pythonic Way
Hyndman, Rob J.
Athanasopoulos, George
Paperback
Learning Web Design: A Beginner's Guide to Html, Css, Javascript, and Web Images
Robbins, Jennifer
Paperback
Building Safer Technology: A Field Guide to Failing Well
Zunger, Yonatan
Coles, Neil
Kissner, Lea
Paperback
The New AI Cold War: Liberty vs. Tyranny in the Age of Machine Empires
Maginnis, Ltc Robert L.
Paperback
Linux Basics for Hackers, 2nd Edition: Getting Started with Networking, Scripting, and Security in Kali
Occupytheweb
Paperback
The Pragmatic Programmer: Your Journey to Mastery, 20th Anniversary Edition
Thomas, David
Hunt, Andrew
Hardcover
SQL QuickStart Guide: The Simplified Beginner's Guide to Managing, Analyzing, and Manipulating Data With SQL
Shields, Walter
Hardcover
A Human's Guide to Machine Intelligence: How Algorithms Are Shaping Our Lives and How We Can Stay in Control
Hosanagar, Kartik
Paperback
Grokking Algorithms, Second Edition: An Illustrated Guide for Programmers and Other Curious People
Bhargava, Aditya Y.
Paperback
The Official Raspberry Pi Handbook 2026: Astounding Projects with Raspberry Pi Computers
Makers of Raspberry Pi Official Magazine, The
Paperback
Concrete Mathematics: A Foundation for Computer Science
Graham, Ronald
Patashnik, Oren
Knuth, Donald
Hardcover
Generative AI Design Patterns: Solutions to Common Challenges When Building Genai Agents and Applications
Lakshmanan, Valliappa
Hapke, Hannes
Paperback
Learning Domain-Driven Design: Aligning Software Architecture and Business Strategy
Khononov, Vlad
Paperback
Building Resilient Distributed Systems: Patterns and Practices for Stable Software
Newman, Sam
Paperback
Head First Design Patterns: Building Extensible and Maintainable Object-Oriented Software
Robson, Elisabeth
Freeman, Eric
Paperback
The Software Architect Elevator: Redefining the Architect's Role in the Digital Enterprise
Hohpe, Gregor
Paperback
Learning Generative AI Tools for Excel: Speed Up Your Everyday Tasks with Microsoft Excel, Copilot, Chatgpt, and Beyond
Duca, Angelica Lo
Paperback
Java in a Nutshell: A Desktop Quick Reference
Clark, Jason R.
Flanagan, David
Evans, Benjamin J.
Paperback
Signals & Levers: Systems Thinking Tools to Unblock Software Delivery
Hendrickson, Elisabeth
Tosi, Joel
Paperback
Arduino Programming for Beginners: A Comprehensive Beginner's Guide to Learn the Realms of Arduino Programming from A-Z
Protosmith, Ada
Paperback
Building AI-Powered Products: The Essential Guide to AI and Genai Product Management
Nika, Marily
Paperback
Build an AI Agent (from Scratch): Agents That Reason, Plan, and ACT Autonomously
Song, Younghee
Hur, Jungjun
Paperback
Debugging: The 9 Indispensable Rules for Finding Even the Most Elusive Software and Hardware Problems
Agans, David J.
Paperback
Inteligencia Artificial Con Python: Sistemas de aprendizaje, Machine Learning y Deep Learning explicados de forma clara y práctica.
Selles Rodenas, Juan Ignacio
Paperback
AI Agents with MCP: Model Context Protocol for Building Clients, Servers, and End-To-End Agents
Stratis, Kyle
Paperback
Frictionless: 7 Steps to Remove Barriers, Unlock Value, and Outpace Your Competition in the AI Era
Forsgren, Nicole
Noda, Abi
Paperback
Software Engineering at Google: Lessons Learned from Programming Over Time
Wright, Hyrum
Winters, Titus
Manshreck, Tom
Paperback
Living a Jewish Life, Revised and Updated: Jewish Traditions, Customs, and Values for Today's Families
Cooper, Howard
Diamant, Anita
Paperback
Learning Php, MySQL & JavaScript: A Step-By-Step Guide to Creating Dynamic Websites
Nixon, Robin
Paperback
Programming Massively Parallel Processors: A Hands-On Approach
Hwu, Wen-Mei W.
Kirk, David B.
El Hajj, Izzat
Paperback
Python Programming for Young Coders: A Hands-On, Project-Based Introduction to Coding for Beginners, Kids, and Teens
Pandey, Anand
Paperback
Adobe Photoshop, 2nd Edition: A Complete Course and Compendium of Features
Laskevitch, Stephen
Paperback
Evals for AI Engineers: Systematically Measuring and Improving AI Applications
Shankar, Shreya
Husain, Hamel
Paperback
Certified Associate in Project Management (Capm)(R) Exam Official Cert Guide
Thomas, Arthur
Lechler, Thomas
Kanabar, Vijay
Paperback
Computer Science from Scratch: Building Interpreters, Art, Emulators and ML in Python
Kopec, David
Paperback
Kubernetes in Action, Second Edition: Deploying and Managing Containers and Cloud-Native Applications
Conner, Kevin
Luksa, Marko
Paperback