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Public Relations as Emotional Labour

Public Relations as Emotional Labour

Paperback

Series: Routledge New Directions in PR & Communication Research

AccountingBusiness GeneralMarketing

ISBN10: 1032178019
ISBN13: 9781032178011
Publisher: Routledge
Published: Sep 30 2021
Pages: 240
Weight: 0.75
Height: 0.51 Width: 6.14 Depth: 9.21
Language: English

Inextricably linked to neoliberal market economies, Public Relations' influence in our promotional culture is profound. Yet many aspects of the profession are under-researched, including the impact on workers who construct displays of feeling to elicit a desired emotional response, to earn trust and manage clients.

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