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Branding Authoritarian Nations: Political Legitimation and Strategic National Myths in Military-Ruled Thailand

Branding Authoritarian Nations: Political Legitimation and Strategic National Myths in Military-Ruled Thailand

Paperback

Series: Rethinking Southeast Asia

MarketingGeneral Racism & Ethnic StudiesGeneral Sociology

ISBN10: 1032517557
ISBN13: 9781032517551
Publisher: Routledge
Published: Dec 18 2024
Pages: 238
Weight: 0.79
Height: 0.53 Width: 6.14 Depth: 9.21
Language: English

Branding Authoritarian Nations offers a novel approach to the study of nation branding as a strategy for political legitimation in authoritarian regimes using the example of military-ruled Thailand. It is aimed at academics of politics, IR, communication, area studies, business, cultural and intercultural studies.

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General Racism & Ethnic Studies