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Branding Authoritarian Nations: Political Legitimation and Strategic National Myths in Military-Ruled Thailand
Hardcover
Series: Rethinking Southeast Asia
MarketingGeneral Racism & Ethnic StudiesGeneral Sociology
ISBN13: 9781032517568
Publisher: Routledge
Published: Jul 28 2023
Pages: 238
Weight: 1.17
Height: 0.63 Width: 6.14 Depth: 9.21
Language: English
Branding Authoritarian Nations offers a novel approach to the study of nation branding as a strategy for political legitimation in authoritarian regimes using the example of military-ruled Thailand. It is aimed at academics of politics, IR, communication, area studies, business, cultural and intercultural studies.
1 different editions
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Branding Authoritarian Nations: Political Legitimation and Strategic National Myths in Military-Ruled Thailand
Alderman, Petra
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