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612-822-4611
Mobile & Social Game Design: Monetization Methods and Mechanics

Mobile & Social Game Design: Monetization Methods and Mechanics

Paperback

Games & Activities GeneralProgramming

ISBN10: 1466598689
ISBN13: 9781466598683
Publisher: A K PETERS
Published: Jan 22 2014
Pages: 236
Weight: 1.10
Height: 0.70 Width: 6.90 Depth: 9.90
Language: English

Completely updated, this second edition explains how to use the interconnectedness of social networks to make stickier, more compelling games on all types of devices. Through the book's many design and marketing techniques, strategies, and examples, readers will acquire a better understanding of the design and monetization mechanics of mobile and social games as well as working knowledge of industry practices and terminology. Each chapter includes an interview with industry leaders who share their insight on designing and producing games, analyzing metrics, and much more.

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