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Media Business Models: Breaking the Traditional Value Chain

Media Business Models: Breaking the Traditional Value Chain

Hardcover

General ReferenceWriting InstructionBusiness of Art

ISBN10: 143313179X
ISBN13: 9781433131790
Publisher: Peter Lang Us
Published: Jun 8 2016
Pages: 269
Weight: 1.10
Height: 0.80 Width: 5.90 Depth: 8.80
Language: English
This volume addresses questions and explores scenarios, phenomena, and developments which point to new configurations arising from new media business models, innovative ways in which media practitioners engage their audiences, intercontinental media phenomena, user-generated content, and the general disconnect between print and online media paradigms.

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Business of Art