Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Identifying Demand Indicators for Air Force Recruiting Service With Discriminant Analysis

Identifying Demand Indicators for Air Force Recruiting Service With Discriminant Analysis

Williams, Jason L.

Paperback

ManagementGeneral EducationGeneral Political Science

ISBN10: 1288324715
ISBN13: 9781288324712
Publisher: Biblioscholar
Published: Nov 21 2012
Pages: 72
Weight: 0.25
Height: 0.15 Width: 6.14 Depth: 9.21
Language: English
A changing public disposition towards military service has all four military branches rethinking recruiting practices. This Air Force is reacting to this new recruiting climate by increasing the bonuses for new recruits, pumping up advertising budgets, and bolstering recruiting personnel levels. This thesis provides a new tool for assessing how to allocate these new resources. Discriminant Analysis is used to identify population characteristics that categorize recruiting locations. A methodology is constructed that can discriminate between communities where interest is high in military service and where recruiting efforts will not be productive.

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