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Inside the Chinese Wine Industry: The Past, Present, and Future of Wine in China
Paperback
Asian Cooking GeneralInternational RelationsWine
Publisher Price: $12.95
ISBN13: 9780998576879
Publisher: Red Scorpion Press, LLC
Published: Nov 7 2018
Pages: 174
Weight: 0.58
Height: 0.40 Width: 6.00 Depth: 9.00
Language: English
Uncover the hidden giant of the global wine world.
China's wine scene is expanding at a breakneck pace. The nation is fast becoming a top market. However, myth and confusion obscure the facts. You need objective insights to understand this changing landscape.
This acclaimed guide cuts through the noise with deep research. Industry readers trust this book for its clear analysis.
By reading this award-winning book, you will:
- Understand the Boom: Trace the rapid shift from ancient roots to modern mass production.
- Spot Global Shifts: Use accurate facts to predict where the wine market moves next.
- Supply Insights: Understand why Chinese wines rarely appear on Western store shelves.
- Market Secrets: Learn why China now rivals traditional giants in production and consumption.
- Assess True Quality: See how Chinese vintages hold up against classic world-class wines.
Moreover, this groundbreaking book helps you stay ahead of major industry disruptions. You will gain rare knowledge that few Western wine lovers possess.
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