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Informationspsychologie: Wahrnehmen Und Gestalten in Der Medienwelt
Paperback
Business GeneralGeneral EducationGeneral Mathematics
ISBN13: 9783662470299
Publisher: Springer Nature
Published: Sep 30 2015
Pages: 197
Weight: 0.75
Height: 0.44 Width: 6.69 Depth: 9.61
Language: German
Mit dem informationspsychologischen Wissen über die Prinzipien des menschlichen Umgangs mit Informationsmedien können mediale Informationsangebote so gestaltet werden, dass sie auf die Bedürfnisse und Eigenheiten der Nutzer zugeschnitten sind.
Dieses Buch bietet Ihnen wissenschaftlich fundierte Erkenntnisse zur Wahrnehmung, zum Verstehen und zum Lernen, sowie hochaktuelle Themen wie die implizite (unterschwellige) Verarbeitung und das Informationserleben (Information Experience). Zahlreiche Praxisbeispiele - z.B. wie sich die Farbe einer Bildschirmanzeige auf die Arbeit damit auswirkt - veranschaulichen die verständliche Darstellung. Zu jedem Kapitel können Sie anhand von Fragen Ihr Wissen überprüfen und erhalten Empfehlungen für die Umsetzung der dargestellten Erkenntnisse.
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