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Digital Transformation in Higher Education: Perspectives on Competence, Strategic Positioning and Implementation

Digital Transformation in Higher Education: Perspectives on Competence, Strategic Positioning and Implementation

Hardcover

Series: Routledge Research in Higher Education

ManagementGeneral Education

PREORDER - Expected ship date January 15, 2027

ISBN10: 1041401930
ISBN13: 9781041401933
Publisher: Routledge
Published: Jan 15 2027
Pages: 218
Language: English

This research volume provides a comprehensive analysis of university online learning through the lens of strategic business management, applying rigorous corporate strategy frameworks to understand how universities develop, position and sustain online education initiatives.

Moving beyond educational planning models, the book applies theories of core competence, strategic positioning and strategy implementation drawn from business management scholarship to higher education. Drawing on comparative case studies of five UK universities representing contrasting historical eras and institutional models, it identifies the organisational capabilities required for effective online learning, examines strategic choices around partnerships and resource allocation, and develops a practical decision framework to guide institutional leaders navigating digital transformation in the post-COVID landscape.

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General Education