Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Color: The Secret Influence

Color: The Secret Influence

Fehrman, Cherie
Fehrman, Kenneth

Paperback

Art Criticism & Theory

ISBN10: 1516525728
ISBN13: 9781516525720
Publisher: Univ Readers
Published: Dec 27 2017
Pages: 258
Weight: 1.14
Height: 0.54 Width: 8.00 Depth: 10.00
Language: English

Color: The Secret Influence explores the full and far-reaching effects of color and light on human physiology, psychology, and sociological and cultural values. Readers will learn about the impact of color in all areas of mental and physical life, as well as how to use color effectively in a wide range of design applications.

Lively and engaging, the book opens with an explanation of the color connection to human perception and experience. Subsequent chapters discuss pigment and light, myths and biases regarding color and specific colors, and the impact of color on health and psychology. The second half of the book focuses on practical applications of color in interiors, architecture, advertising, and fashion and textiles. Closing chapters are devoted to color in culture and society, color order systems, and ways to push the color envelope.

Structured so that each chapter is a self-contained unit, the book allows instructors to tailor the material to their courses. Extensively field-tested by numerous instructors and their students, Color: The Secret Influence is ideal for courses in art, product design, interior design, and fashion design.

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