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Chatbots in Der Kundenkommunikation
Paperback
Series: Xpert.Press
ISBN13: 9783642624117
Publisher: Springer
Published: Sep 28 2012
Pages: 168
Weight: 0.60
Height: 0.40 Width: 6.14 Depth: 9.21
Language: German
Websites von Unternehmen funktionieren nur, wenn 24 Stunden Kommunikation und Kundenservice garantiert sind. Diese permanente Verfügbarkeit gibt Unternehmen zwar auch die Möglichkeit, sich umfassend über ihre Kunden zu informieren, sie belastet aber zugleich das Kundenservice-Potential des Unternehmens. Hier bieten Chatbots Unterstützung. Das Buch zeigt an Praxis-Beispielen, wie sie funktionieren und wie sie eingesetzt werden: Sie können bereits 80 % der gestellten Fragen direkt beantworten, 24 Stunden am Tag verfügbar sein und somit Kosten reduzieren. Die automatisch dokumentierten Unterhaltungen liefern zudem konkrete Einblicke in den tatsächlichen Informationsbedarf der Kunden.
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