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Business Analytics Essentials: A Foundation for Data-Driven Decision Making

Business Analytics Essentials: A Foundation for Data-Driven Decision Making

Paperback

General Education

ISBN13: 9798898797706
Publisher: Notion Press
Published: Aug 8 2025
Pages: 296
Weight: 0.88
Height: 0.62 Width: 6.00 Depth: 9.00
Language: English

The book Business Analytics Essentials: A Foundation for Data-Driven Decision Making' introduces key analytics concepts like foundations and types of analytics, data visualization, machine learning, and ethical way of handling data.

Through real-world case studies, practical insights, and industry-informed content, the book bridges academic foundations with business applications covering diverse sectors like finance, healthcare, retail and much more.

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Dr Lakshmi Shankar Iyer

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General Education